The Resale & Rent fixes attention on the after markets of construction machines, chiefly covers the information of rental, second-hand trade, fittings and after-sale service, etc. and provide all-around technical support and message services to them.
However, the after-markets of Chinese construction machinery is currently still in the starting stage and leaves great room for development and improvement. The environment and size of rental business should get further promotion. The manufacturers of host machines have not yet thought much of the recovery of second-hand facilities, the acceleration of new machine distribution and the consolidation of market share. Many after-sale services are skin-deep and cannot really be user-oriented. And the fittings and maintenance markets have not yet really formed and cannot bring the role of improving and supporting the whole markets into full play.
The Resale ＆ Rent emerges as the times require. It can be directly faced with the post markets, do service and guidance for them and for the further improvement of the industrial chains and markets of Chinese construction machinery.
To assist the enterprises in the image-building, publicity of large actions, promotion of key products and market extension in key areas and build up their influences with innovative ideas and forms.
”Ce, was a kind of stick with sharp spines at one end, used to drive the horse to run forward in ancient times.” Nowadays, only in the museum can we find the real “Ce”. However, a kind of intangible “Ce” is prevailing in current markets, which can make the enterprises generate a jet of forward power. That is the plan.
As a professional media, the Construction Machinery & Maintenance has provided a self-expression platform for the clients. But the journal is not only a carrier of advertisements, but can also give counsel to the clients and provide excellent schemes.
A plan can generate power. The Construction Machinery & Maintenance works out different schemes depending on different user situations, so as to allow them to grasp at any time anopportunity in the higly competitive markets.
The Plan to Power is a new concept originated by the Construction Machinery & Maintenance in 2003. It is different from general advertisements and articles and it pays more attention to the originality of the contents and the combination of them with the forms. With continuous innovation and exploration, the staffers have better control over the Plan to Power and can make new-type information media according to actual business circumstances and different requirements.
From the year of 1997 to 2005, the selections of “Top Ten Flash-news of China Construction Machinery Market”, sponsored by CCMA (China Construction Machinery Association) and supported by the Construction Machinery & Maintenance, have been conducted in succession for 10 times. Tracks of ten years have showed that it can positively promote the specialists and practitioners to review the whole year work and grasp the trend of the industry and markets. Nine-year collections and accumulation have won reader’s acceptance with the features of fairness, objectivity and strong influence as viewed from the whole industry. Therefore it has become one of the most important annual events in the construction machinery industry and markets.
In the year of 2001, 2003 and 2005, the BICES DAILY, supported by the Construction Machinery & Maintenance, was present in the BICES (Beijing International Construction Machinery Exhibition & Seminar). It won good comments of the practitioners, exhibitors and specialized spectators for its timeliness, strong points of view and all-round delicate(?makes no sense to use this word) reports. The journal also significantly improved the exhibition function and information transfer. It was also an expression of strength and influence of the Construction Machinery & Maintenance to successfully make the BICES DAILY.
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